MHG Branding

Service

Garden center and nursery signage

Bench signs, aisle markers, price cards and plant tag templates that match the sign out by the road.

Inside the gate

A garden center has two sign jobs. The road sign gets people in, and then dozens of small signs help them find what they came for and pick up a few things they didn't plan on. When those small signs are handwritten one season and printed in a different font the next, the place feels thrown together even when the plants are in great shape. A small set of matching templates fixes that.

Pieces we design

PieceWhere it goesNotes
Bench and table headersAbove or along each growing benchBig category words, readable from the end of the aisle
Aisle and zone markersHanging or on postsAnnuals, perennials, shrubs, trees, houseplants, soil and mulch
Price cardsIn card holders or clipped to benchesEditable templates so staff can change prices without a designer
Plant tag templatesIn the potYour logo, the plant name, light and water icons, space for a printed price
Seasonal displaysFront tables and the checkoutSpring planting, fall mums and pumpkins, holiday trees and wreaths

Built for weather and water

Garden center signs get sprayed by hoses, rained on and left in the sun. We design for the materials that survive that, such as coroplast, aluminum composite and waterproof synthetic paper, and keep text sizes large enough to read through a scratched holder. Light and water icons go on tags in place of long sentences, since shoppers glance at them with wet hands and dirty glasses.

Templates your staff can edit

Prices and stock change every week. We set up price cards and tags in a tool your staff already uses, with locked layouts and clearly marked spots to type into. A seasonal worker can make a new card on a Saturday morning without breaking the look.

The sign by the road

If the main sign needs work too, we design that panel as part of the set, sized for the distance and speed of the road out front. We also carry the look onto the delivery truck, shopping carts and staff aprons if you want them.

Questions

Can you match our existing logo?

Yes. Most garden centers keep their logo. We build the signage around it and clean up the files if needed.

Do you supply the sign blanks or holders?

No. We design the graphics and templates. Your sign supplier or print shop provides the materials, and we set up files for what they stock.

Spring rush coming and the bench signs are still handwritten? Send photos of what you have now and tell us which piece has to be ready first.

Request a quote